More than two weeks have gone by and the `Endhiran' fever has still not cooled down in the country. What's more, the box office collections for the Rajinikanth - Aishwarya Rai Bachchan starrer continue to increase while other Bollywood films come and go without making its mark. Touted as the most expensive film ever made in India, `Endhiran' has more than made up for its producer, the film has had a record breaking opening, and is still doing great business at the box office.
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